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Mapbox or HERE? A Comparison of Mapping API Powerhouses

Sometimes the variations are subtle. Other times, more pronounced. Either way, there are differences in digital mapping APIs, and a one-size-fits-all approach t …

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How Could GIS Help Businesses Make Better Decisions?

How can GIS professionals and businesses leverage GIS technology as a key component of their strategies? Two words: Social media. The reach of social media is s …

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Location Intelligence: Geospatial Data & Modern Applications

You placed your order; you’re hungry and eager for lunch to arrive. Your phone lights up with a link to track the delivery. You click and see a map showing your …

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3 HERE Technologies to Leverage in Geomarketing

Whether or not you’re in the geomarketing industry, you’ve probably been involved in geomarketing without even realizing it. Simply by being in a certain area, …

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Digital Map Data That Work with Truck Routing Software

The daily drive for truckers is much different than that of your average commuter hustling to work. Truck drivers and their managers face a complex route full o …

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GIS

How GIS Benefits the Insurance Industry

Where are driving conditions more dangerous? Where are natural disasters more likely to occur? Where are the nearest urgent care centers for residents of rural …

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API

Free Mapping APIs v. Paid Mapping APIs: A Brief Comparison

If a map API is an integral part of your mobile app, choosing the best fit for your mapping requirements depends on several factors, with cost typically near th …

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How and Why TomTom MultiNet Benefits GIS Professionals

For years, GIS professionals have relied on TomTom MultiNet to deliver high-quality map data that offers: A global database of over 150 countries and 30 territo …

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